[ OFFICIAL PRESS RELEASE ]
April 1st, 2019

SKI COMPANY ACQUIRES "HOT TOPIC" RETAIL STORES
J skis now available in malls across Canada!

On March 29th, "J Ski Company" completed a 2 year long acquisition deal to acquire the retail chain store "Hot Topic".

J skis owner and founder Jason Levinthal says, "I couldn't be more excited to be working with one of the most popular retail chain stores in North America! After 5 years of selling exclusively online at Jskis.com, it was time to make the jump to retail. I wanted every skier from Florida to British Columbia to have convenient, easy, local access to our J skis. This is by far the most fitting partner and efficient way to expand distribution."

Beginning immediately, J skis will be available in over 800 malls across the US & Canada. The synergies between these two amazing companies are obvious. Both sell popular hoodies and tees that are black, and both of their customers like music.

Jason summed it up, "The employees at Hot Topic couldn't be a better fit. They're all passionate skiers with a deep knowledge of the sport and technical know how. They will be able to not only properly educate our customers on goth attire, but also mount bindings and tune skis. Imagine while waiting for your bindings to be mounted, you can conveniently shop for jewelry, jeans and even grab a giant pretzel or meet a friend for lunch in the food court. It's a win win for everyone!"

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APRIL FOOLS!!!!!